Academy · Business
Getting your first camouflage clients: referrals and reviews
Evelyn's four steps to your first clients, expanded: portfolio, stories, referral partners and reviews.
Training gives you the skill. Clients come from a deliberate plan. Here is the one Evelyn teaches.
1. Build the portfolio
Covered in portfolio tips. Without real results, the other steps are much harder.
“In the beginning, your portfolio is everything. People need to see your work before they trust you with their skin.”
Evelyn Alvares Vega, SKINEAV Academy
2. Tell client stories
With permission, share why a client came, what bothered them and how they felt after. People searching for camouflage often feel alone with their scar. A story tells them someone else felt the same.
Real results and real moments
3. Contact referral partners
Reach out to local plastic surgeons, cosmetic clinics, dermatology practices and physiotherapists. Introduce yourself, explain what camouflage can and cannot do, and say you accept post-surgical scar referrals once scars have matured. Be professional and honest; your reputation with medical partners depends on it.
How training works
- Free callTalk through your goals, the right format and current offers.
- Reserve your seatIn person in Vaughan or live online via Zoom.
- 3 intensive daysColour theory, technique and supervised practice with Evelyn.
- Six months of mentorshipFeedback on your work while you build your business.
4. Ask for reviews and referrals
After every happy client, ask for a Google review and a referral. Send a direct review link and make it easy.
Local search
Set up and maintain your Google Business Profile with accurate name, address and phone, real photos and correct hours. Consistent details across directories help people find you.
Mentorship
Students at SKINEAV Academy get six months of mentorship after the course, including help with the business side.
Frequently asked questions
Who are good referral partners for a camouflage artist?
Plastic surgeons, cosmetic and dermatology clinics, and other health professionals who see patients with scars.
How important are Google reviews?
Very. Ask every happy client and send them a direct link to make it easy.